Partner spotlight: CurraNZ® and immunity

Get prepared for winter by focusing on products that can help support immune health.

According to a 2020 lifestyle and attitudes survey by Innova Market Insights, 25% of consumers have changed their diet or eating habits to boost immunity. Furthermore, the COVID-19 pandemic has roused global interest for consumers wanting to boost their immune health.

How we can help you tap into this trend

Our partner ingredient CurraNZ® is a blackcurrant extract from New Zealand that is standardised for 35% anthocyanin content which is the highest concentration of anthocyanins of any blackcurrant extract on the market.

How do anthocyanins help support immunity?

Anthocyanins are studied for a plethora of benefits in the human body, one of those is that they may help support the immune system and may help reduce inflammation.

When partnered with ingredients such as Zinc, Iron and Vitamin D, you can access EFSA-supported health claims such as “contribution to normal function of immune system” too.

Perfect partners and their immunity benefits

• Vita-algae D® – our vegan Vitamin D from algae allows you to use the health claim: “Vitamin D contributes to the normal function of the immune system” not only this, it’s a vegan-friendly and sustainable option to standard Vitamin D from lanolin
• Turmeric powder – Popular in products that claim to “help reduce inflammation”
• Cordyceps – incredibly popular in immunity products for their associated benefits
• Zinc Bisglycinate - contributes to the normal function of the immune system (also part of our Core Chelate® range which is our premium minerals that are tested and validated to be fully reacted)
• Ferrous Bisglycinate - iron contributes to normal oxygen transport in the body and contributes to the normal function of the immune system (also part of our Core Chelate® range which is our premium minerals that are tested and validated to be fully reacted)

Find out more about CurraNZ®